| When I started my e-business, I ask my | | | | |
| web-designer friend to make a site which is | | | | Inktomi's popularity grew several years ago |
| really brainstorming. He did me a great favor | | | | as they powered the secondary search database |
| and really made an excellent site. My site's | | | | that had driven Yahoo. Since then, Yahoo as |
| design is fabulous, it's graphics are mind | | | | switched to using Google as their secondary |
| blowing and coding is superb. But now what? | | | | search and backend database, however Inktomi |
| What I seen in the coming days, I am not | | | | is just as popular now, as they were several |
| earning a single penny because no one is | | | | years ago, if not more so. |
| visiting my site. | | | | |
| | | | Their spiders are named "Slurp", and |
| I think for a while that why all this is | | | | different versions of Slurp crawls the web |
| happening, then I make a search on Yahoo and | | | | many different times throughout the month, as |
| see the first site which is coming on the | | | | Inktomi powers many sites search results. |
| top. It doesn't have a good design like mine | | | | There isn't much more to Inktomi then that. |
| but still he is making good money. Then I | | | | Slurp puts heavy weight on Title and |
| came to know that the site's design is | | | | description tags, and will rarely deep crawl |
| meaningless if site's ranking on search | | | | a site. Slurp usually only spider's pages |
| engines is not good. | | | | that are submitted to its index. |
| | | | |
| When it comes to search engine every ear just | | | | Inktomi provides results to a number of |
| not hears it but listens it's every aspect | | | | sites. Some of these are America Online, MSN, |
| and try to locate it's presence in his site. | | | | Hotbot, Looksmart, About, Goto, CNet, |
| Well why not it be done as it is the place | | | | Geocities, NBCi, ICQ and many more. |
| from where all of us get our business. | | | | |
| | | | Lycos |
| Every search engine has it's own criterion of | | | | |
| ranking and it's clear from the fact that | | | | Lycos is one of the oldest search engines on |
| when you do a search on Yahoo or Google or | | | | the Internet today, next to Altavista and |
| any other search engines there results vary. | | | | Yahoo. Their spider, named "T-Rex", crawls |
| Here is the listing of some of the Top Search | | | | the web and provides updates to the Lycos |
| Engines and a few noteworthy points about all | | | | index from time to time. The FAST crawler |
| of them. Know which engines get you more | | | | provides results for Lycos in addition to its |
| bangs for the buck? | | | | own database. |
| | | | |
| Google | | | | The Lycos crawler does not weigh META tags |
| | | | too heavily, instead it relies on its own |
| Google has increased in popularity tenfold | | | | ranking algorithm to rank pages returned in |
| the past several years. They have gone from | | | | results. The URL, META title, text headings, |
| beta testing, to becoming the Internet's | | | | and word frequency are just a few of the |
| largest index of web pages in a very short | | | | methods Lycos uses to rank pages. Lycos does |
| time. Their spider, affectionately named | | | | support pages with Frame content. However, |
| "Googlebot", crawls the web and provides | | | | any page that isn't at least 75 words in |
| updates to Google's index about once a month. | | | | content is not indexed. |
| | | | |
| began as an academic search engine. Google, | | | | Excite |
| by far, has a very good algorithm of ranking | | | | |
| pages returned from a result, probably one of | | | | Excite has been around the web for many years |
| the main reasons it has become so popular | | | | now. Much more of a portal than just simply a |
| over the years. Google has several methods | | | | search engine, Excite used to be a fairly |
| which determine page rank in returned | | | | popular search engine, until companies such |
| searches. | | | | as Google seemed to have dominated the search |
| | | | engine market. As of recently, Excite no |
| Yahoo | | | | longer accepts submissions of URL's, and |
| | | | appears to no longer spider. To get into the |
| Yahoo! is one of the oldest web directories | | | | Excite search results, you need to be either |
| and portals on the Internet today, and the | | | | listed with Overture or Inktomi. |
| site went live in August of 1994. Yahoo! is a | | | | |
| 100% human edited directory, and provides | | | | Looksmart |
| secondary search results using Google. | | | | |
| | | | Getting a listed with Looksmart could mean |
| Yahoo! is also one of the largest traffic | | | | getting a good amount of traffic to your |
| generators around, as far as web directories | | | | site. Looksmart's results appear in many |
| and search engines go. Unfortunately, | | | | search engines, including AltaVista, MSN, |
| however, it is also one of the most difficult | | | | CNN, and many others. |
| to get listed in, unless of course you pay to | | | | |
| submit your site. Even if you pay it doesn't | | | | Looksmart has two options to submit your |
| guarantee you will get listed. | | | | site. If your site is generally non-business |
| | | | related, you can submit your site to Zeal |
| Either way, if you suggest a URL, it is | | | | (Looksmart's sister site), or if you are a |
| "reviewed" by a Yahoo! editor, and if | | | | business, you can pay a fee to have your site |
| approved will appear in the next index | | | | listed. Either method will get you listed in |
| update. | | | | Looksmart and its partner sites if you are |
| | | | approved. |
| AltaVista | | | | |
| | | | Once you have submitted your site, and it is |
| Many who have access to web logs may have | | | | approved for listing it will take up to about |
| seen a spider named 'scooter' accessing their | | | | 7 days for your site to be listed on |
| pages. Scooter used to be AltaVista's robot. | | | | Looksmart and its partner sites. |
| However, since the Feb 2001 site update, a | | | | |
| newer form of Scooter is now crawling the | | | | AOL Search |
| web. Whichever spider AltaVista uses, it is | | | | |
| one of the largest search engines on the net | | | | America Online signed a multiyear pact with |
| today, next to Google. | | | | Google for Web search results and |
| | | | accompanying ad-sponsored links, ending |
| It will usually take several months for | | | | relationships with pay-for-performance |
| AltaVista to index your entire site, although | | | | service Overture Services and Inktomi, its |
| the past few months scooter hasn't been deep | | | | algorithmic search provider of nearly three |
| crawling too well. Unlike Google, AltaVista | | | | years. |
| will only crawl and index 1 link deep, so it | | | | |
| takes a good amount of time to index your | | | | Ok, now you have got a better understanding |
| site depending on how large your site is. | | | | of search engine's game and finally you come |
| | | | to know which search engine is best for you |
| AltaVista gets most of its results from its | | | | and which one is leading in today's Internet |
| own index, however they do pull the top 5 | | | | World. In nutshell, the thing which every |
| results of each search from Overture | | | | e-entrepreneur wants is Top Search Engine |
| (formerly Goto). | | | | Ranking. Isn't it right? So take some time to |
| | | | register with these search engines as soon as |
| Inktomi | | | | possible and watch the traffic grow. |