2010 Ford Focus Review - Out of the Box Thinking Done Right by Ford

Ford has done things a little differently with thelatest auto boxes have intelligent adaptive
new Focus, especially the four-door sedan model.programmes that 'learn' driving patterns, negating
It launched the Focus range at the Paris Motorthe need for the driver to choose between
Show in late September last year, but the'economy' or 'power' modes. That being said, no
prototype Focus Concept, a thinly disguised Focusmatter how clever a transmission is, it doesn't
sedan, was actually revealed three months earlierread minds, and can only react to, and not predict
in June at the Beijing Motor Show.situations. Ford has partially solved this problem by
Why would Ford showcase its best-sellingallowing the driver to select from three
European model in Asia before its world premier inprogrammed modes: adaptive, sport or economy.
Europe? Perhaps it is because, unlike the previousTrue to their titles, the transmission behaves
Focus, the new one - especially this saloon versiondifferently in each mode, with 'economy' making
- is targeted at the Asian markets.the car feel under powered because it changes up
The first thing one notice about the sedan is thatat the earliest opportunity and is reluctant to
it looks well-proportioned and neat, unlike the lastchange down when the accelerator is floored.
model, which looked like it had its boot grafted onInstead of buttons next to the transmission gate,
as an afterthought. What has also helped is thatswitching transmission modes is performed
the new Focus has leaner and more elegant linesthrough the left stalk on the steering column. This
and these lend themselves better to a four-doorstalk also manipulates the trip computer and there
sedan than the aggressively bold styling of theis even a thumb wheel to scroll through the
previous model. From the rear three quarters, thedifferent readouts on the instrument binnacle.
Focus sedan comes across as crisp and discreet,While it is impressive that so much information is
with triangular rear lamps that make it look like ahandled through a single input device, it does take
scaled-down Mondeo, an important point insome time to fully comprehend and use this
status-conscious Asian markets.one-stalk computer mouse.
The last Focus set a benchmark in its class, andIn fact, this multi-functional stalk best sums up the
the new sedan has been developed to expandnew Focus. As with the previous model, it is
the Focus' reach even beyond its better-knownwell-engineered and entertaining to drive, but the
three-and five-door siblings, even if the cabinnew model comes fully-loaded with the latest
space is the same as offered by the five-doortechnical equipment to once again raise the bar in
hatchback, boot aside. It's also interesting to notethe family car segment. On the other hand, most
that apart from the Renault Megane sedan, theof these goodies are largely invisible, and while
Focus is the only other European engineered andthey are tangible, they are also unseen. In 'Trend'
built 1.6-litre car in the market.trim, this is particularly obvious, as being the
One thing that remains unchanged is that Ford hasprice-leader, it appears well-built but quite spartan,
not forgotten to give the new Focus anand does not have the bells and whistles that
impressive list of technical features. Even on thecome with the Ghia trim. At the moment, only
entry-level 'Trend' spec, four-wheel disc brakesthe five-door hatchback is offered in Ghia trim,
with a sophisticated Electronic Stability Programmewith the sedan version only available later in the
(ESP) are standard equipment. More commonlyyear.
found on large, high-performance cars, an ESPThis means the Focus' success in Asia is still not
system acts like a co-pilot, monitoring the tractionthe fait accompli as Ford had planned, crisp styling
at each wheel, either braking or cutting power tonotwithstanding. The sedan looks better than it
should the vehicle begin to lose composure or grip.ever did, but in Trend trim, it does not feel
While the Focus' chassis set-up is inherentlyluxurious nor as well-appointed as some of its
impressive and allows the car to handle beautifully,rivals.
it is reassuring to know that the car is actuallyGet behind the wheel though, and one will be
intelligent enough to Intervene should its roadimpressed with the Focus' engine, chassis and
holding limit* be reached. On the other hand, 11overall ability. The problem is, there is already a
rivers who want to pretend to be Mr Colingood looking, 1.6-litre family sedan that drives and
McRae, slipping and sliding on loose gravel, there ishandles well, replete with the Focus' impressive
the option of switching the ESP off.chassis and suspension set-up - it's the Mazda 3.
The other high-tech feature on the new Focus isHow ironic that the car that probably poses the
the three-mode automatic gearbox. On the facegreatest challenge to the Focus sedan is from
of it, this might seem outmoded - after all, theMazda, a company that Ford also owns.