Muscle Car Madness is Back!

For the first time in 35 years Detroit's three carthe next generation Mustang is just weeks away
companies are locked in a muscle car war, onefrom launch, strongly suggesting that many
that hearkens to an era when big engines, rakishbuyers are waiting until the new model is launched
styling and speed were clear signs of automotiveto purchase their ride.
dominance. With the introduction of the 2010The base Camaro is powered by a 3.6L
Chevrolet Camaro this month, the Ford Mustangdirect-injection V6, a powerplant that will produce
and Dodge Challenger now have a worthy and300 horsepower while delivering a segment leading
potent rival which could revive what was once27 mpg on the highway. Larger engines, including a
one of the most exciting battles in the cardetuned version of the Corvette's LS3 engine will
industry. For brand loyal consumers, they knowalso be available, giving drivers much more muscle
which car that they'll root for, but for everyonethan the standard Camaro.
else it'll be a matter of choosing sides and goingThe Challenger is available with a 3.5L V6,
with the coupe that impresses them the most.producing 250 horsepower while getting 25 mpg
The timing of bringing the Camaro to the marketon the highway. Bigger and heavier than either the
seems terrible, given the high gas prices from lastMustang or the Camaro, the Dodge's main appeal
summer along with GM's current financial plight.is its circa 1970s styling. The most popular V8 is
However, strong interest from buyers is thereits HEMI powered motor.
with more than 10,000 pre-orders made. Indeed,The current Mustang is powered by a 4.0L V6
if you want to buy the all-new Camaro, you'llwhich produces only 210 horsepower, while
have to wait four to six months for your coupedelivering highway mpg of 26. By far the weakest
to arrive, such is the sales backlog.base engine of the lot, most buyers who crave
The Dodge Challenger was rolled out in Springpower will flock to a V8.
2008, just before gas prices peaked. Yet, theThough the three automakers are experiencing
car's retro styling appeal to enthusiasts, proving tovarying degrees of financial troubles, each
be one of the few bright spots for beleagueredcompany's muscle car offers a bit of sunshine
Chrysler LLC, the builder of the iconic muscle car.amongst all of the gloom. Finally, perhaps the new
As for the Ford Mustang, sales remain robustmodels will help bring customers to Dodge, Chevy
though for February 2009, the Challengerand Ford showrooms, stimulating sales across the
managed to surpass the Mustang in units sold.entire model line, a needed boost in troubling
That unexpected event raised quite a fewtimes.
eyebrows, but then it has been pointed out that